University departments win CASE awards

Fr. Gary Braun
Content and projects produced by University Marketing & Communications and other departments across WashU recently won national and several regional awards from the Council for Advancement and Support of Education. 

WashU Medicine, BJC Health System launch Center for Health AI

Washington University School of Medicine in St. Louis and BJC Health System have launched the joint Center for Health AI. The center will focus on making care more personalized and effective for patients and more efficient and manageable for physicians, nurses and all those striving to ensure patients receive the best care.

‘X-odus’ creates growing challenges for brand marketing

Bluesky app on a phone screen
If there is one thing that is constant in marketing, it’s that things are constantly changing, according to Michael Wall, a marketing expert at WashU Olin Business School. As social media users flock to sites that align with their political beliefs, brands face the challenge of connecting with diverse audiences.

Beyond visual data

Can we ever see too much data? Yes, actually. In some situations, visual overload can paralyze decision-making. But over the last year, the interdisciplinary SAIL lab, with help from WashU Rowing, has explored nonvisual means for transmitting real-time performance feedback.