Page 442 – The Source | Washington University in St. Louis

Consumer values, brand expectations change in 2020

Today’s consumers are more attuned to brands’ values and willing to pay a premium to support companies that share their values, according to new research from the Bauer Leadership Center at Washington University in St. Louis and Vrity.

Academics

Laura Escobar Vega: Building mathematical bridges

Laura Escobar Vega, assistant professor of mathematics and statistics in Arts & Sciences, shows students and young professionals new ways to connect with math and see themselves in the field.

Art & Design

French Connexions hosts ‘Video Games in Translation’

The French Connexions Cultural Center at Washington University in St. Louis will host a virtual symposium on “Video Games in Translation” on Saturday, May 22.

Marketing

Cryder named to Poets & Quants’ ‘40 Under 40’ list

Cynthia Cryder, associate professor of marketing at Olin Business School, was named one of Poets & Quants’ “Best 40 Under 40” professors of 2021.

Students

‘We’ve been through something together’

Senior Class President Michelle Wang says her classmates share a deeper sense of empathy, one they earned the hard way.

Nutrition & Wellness

Western diet may increase risk of gut inflammation, infection

Eating a Western diet impairs the gut’s immune system in ways that could increase risk of infection and inflammatory bowel disease, according to a study from the Washington University School of Medicine and Cleveland Clinic.

Awards & Notables

Gordon study on childhood malnutrition honored for its impact

The Clinical Research Forum, a nonprofit association of top clinical research experts from the nation’s leading academic health centers, has awarded an international interdisciplinary team led by Jeffrey I. Gordon, MD, a Distinguished Clinical Research Achievement Award for his study “Integrating Global Health with the Microbiome.”

Nutrition & Wellness