‘X-odus’ creates growing challenges for brand marketing
If there is one thing that is constant in marketing, it’s that things are constantly changing, according to Michael Wall, a marketing expert at WashU Olin Business School. As social media users flock to sites that align with their political beliefs, brands face the challenge of connecting with diverse audiences.
Beyond visual data
Can we ever see too much data? Yes, actually. In some situations, visual overload can paralyze decision-making. But over the last year, the interdisciplinary SAIL lab, with help from WashU Rowing, has explored nonvisual means for transmitting real-time performance feedback.
School of Law launches clinic to provide free legal services to veterans
The School of Law at Washington University in St. Louis will recognize this Veterans Day with the grand opening of its new Veterans Law Clinic, aimed at educating students while providing free legal services to veterans.
Researchers make glioblastoma cells visible to attacking immune cells
Researchers at WashU Medicine have identified a possible way to make brain cancer cells vulnerable to different types of immunotherapy, in hopes of finding new treatments for one of the most deadly cancers.
First-gen students support the next generation of peers
The path to WashU is different for every first-generation student, says Anna Gonzalez, vice chancellor for student affairs. But they all share the qualities of talent, grit and a commitment to give back.
How plants evolved multiple ways to override genetic instructions
WashU biologists, led by Xuehua Zhong in Arts & Sciences, investigated the inner workings of DNA methylation in plants. Their findings could help engineer crops that are more resilient to environmental changes, like heat or drought stress.
Converting CO2 to solid carbon yields benefits for batteries
A Washington University researcher has received a $1.5 million grant from the Department of Energy to convert carbon dioxide into carbon nanotubes that could be used in lithium-ion batteries.
Brown School ushers in new era for social policy
The Brown School has ushered in a new era of social policy marked by key initiatives in social policy education, research and community engagement.
Home to 6,500 trees, WashU Arboretum earns rare status
The WashU Arboretum, home to some 6,500 trees across the Danforth Campus, recently received Level III accreditation by the ArbNet Arboretum Accreditation Program.
WashU to host two polling places
Election Day is Tuesday, Nov. 5, and the WashU Athletic Complex is ready to welcome all voters who are registered in St. Louis County. For the first time, the Medical Campus also will host a polling place, at the McDonnell Medical Sciences Building, 4565 McKinley Ave., for voters registered in the city.
View More Stories