Invite consumers to pop-up, and pop goes the spending — offline and online

Invite consumers to pop-up, and pop goes the spending — offline and online

Two Washington University in St. Louis researchers, along with a former fellow Olin Business School faculty member and Alibaba officials, flipped the pop-up business model, and possibly more. The co-authors found that inviting potential customers via text message could increase buying with both a pop-up shop retailer and similar product vendors online … for weeks and months to come.
In India, riots have lasting impact on how loans are made

In India, riots have lasting impact on how loans are made

Riots that resulted in anywhere from 10 to 1,000-plus deaths in their hometowns ultimately influenced lending decisions among hundreds of loan managers in India — and the effect endured for decades, reveals a new study involving Washington University in St. Louis. The research shows a country’s ethnic fissures can create crevasses in its road to economic progress.
Corporate America endorses responsibility, values

Corporate America endorses responsibility, values

CEOs belonging to the Business Roundtable publicly committed to corporate responsibility to society as a whole, “a huge statement from one of the most influential groups in American business,” says a Washington University in St. Louis expert in values-based business.
The Economics of Higher Purpose

The Economics of Higher Purpose

Eight Counterintuitive Steps For Creating a Purpose-Driven Organization

Two distinguished scholars offer eight steps to help organizations discover and embrace an authentic higher purpose–something that will dramatically improve every aspect of any enterprise, including the bottom line.
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