Will Pres. Obama stay connected with his YouTube generation supporters?
Olin Business School professor Jackson Nickerson says, “ChangeCasting” is the best way for presidents and CEOs to build trust, create understanding and enact change with all of their constituents and employees. Nickerson’s ChangeCasting is a new web-based approach to communication that allows executives to lead and accelerate change within their organizations. It opens up a two-way street between the corner office and employees at every level of a company.
Positioning the Obama ‘brand’ in the political marketplace
Michael Lewis, marketing professor at the Olin Business School, Washington University in St. Louis says the Obama brand was launched by a liberal and progressive web-based ‘net roots’ movement in the primaries, moved towards the center on some issues in the general election and now must figure out how it will it will position itself to govern.
Olin Business School appoints new director of career center
Mark J. Brostoff will join the Olin Business School at Washington University in St. Louis as associate dean and director of the Weston Career Center effective Jan. 9, 2009. Brostoff is a retired commander in the United States Navy and a WUSTL alumnus with a master’s degree in Health Administration, earned in 1982. He graduated from Alfred University in 1980.
Washington University’s international class of business executives to graduate Saturday
Hailing from Asia, Europe, South America and the St. Louis region, 112 students will graduate Saturday, Dec. 13, 2008 from the Executive MBA program at the Olin Business School, Washington University in St. Louis.
Why salary bonuses drive executives to cheat
You don’t have to look far these days to find examples of corporate scandals involving fraud. A new study finds that performance-based pay is to blame for fraudulent behavior and actually motivates people to “cook the books”. Judi McLean Parks, the Reuben C. and Anne Carpenter Taylor Professor of Organizational Behavior at Olin Business School at Washington University in St. Louis and co-author of the study believes the results have implications for CEO compensation plans and the financial difficulties many companies are experiencing today. “All I have to do is look at Enron, Fannie Mae, Freddie Mac to know that this does happen. And now we’ve demonstrated the causal link to contingent pay.” Fraud uncovered at Fannie Mae alone from 1998-2004 has been estimated to be in excess of $10.6 billion.
‘Home’ for the holiday
Photo by Kevin LowderMore than 600 professors, students and families — a record number — gathered in the Knight Center Nov. 27 and gobbled up more than 250 pounds of turkey and all the traditional dishes from stuffing to pumpkin pie at the Olin Business School’s 14th annual Thanksgiving Dinner.
Entrepreneurship is thriving despite recession
Entrepreneurial spirit is alive and well in this year’s Olin Cup competition with $70,000 in seed money at stake. A record-breaking 38 teams entered the annual business formation contest operated by the Skandalaris Center for Entrepreneurial Studies at Washington University in St. Louis. Five finalists are now in the final stage of the competition which concludes with business plan presentations in January; winners will be announced Feb. 5, 2009.
Swoboda sees green in urban neighborhoods
Jay Swoboda believes that building “green” homes is not only the right thing to do, it is sound business practice. Swoboda, a 2002 graduate in Arts & Sciences, is an entrepreneur who is showing the St. Louis community a burgeoning market for green, modern, precision-built homes in urban neighborhoods. Swoboda will talk about his experiences […]
For passion and profit: Jay Swoboda on green entrepreneurship
Jay Swoboda is an entrepreneur who is showing the St. Louis community that there is a burgeoning market for green, modern, precision-built homes in urban neighborhoods. Swoboda will talk about his experiences at 4 p.m. Wednesday, October 15, for an Assembly Series program called “Gonzo Entrepreneurship: Creating Better Social Environments while Keeping a Roof over your Head.” The presentation will be held in the Danforth University Center Room 276 and is free and open to the public.
Kents’ generosity leads to undergraduate Olin scholarships
Beginning in the 2008-09 academic year, the Jerry and Judy Kent Scholarships will be awarded to approximately five freshmen each year for the next seven years, and they will remain Kent Scholars for four years in Olin’s BSBA program.
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