Olin Business School

​Joseph Goodman, PhD, associate professor of marketing at Olin Business School and Sarah Lim, doctoral student at Cornell University, say consumers tend to un​derestimate the experiential gift-giving advantage because they’re afraid they don’t know a person well enough to choose a more personal, preference-driven option.

The Skandalaris Center for Interdisciplinary Innovation and Entrepreneurship has awarded Bear Cub grants to two Washington University researchers. The award recipients are David T. Curiel, MD, PhD, and Nancy Tye-Murray, PhD.

Most Americans live within 25 miles of their mothers, according to a study co-authored by an economics researcher at Washington University in St. Louis. The study calls into question a widespread belief that when children grow up, they’re likely to move far away and not be on hand to help out when their mothers get […]

Once a scholarship recipient himself, alumnus Sidney Guller now returns the favor, endowing scholarships, a research fund for the university and Barnes-Jewish Heart & Vascular Center, and more.

Alumni volunteers help the university succeed, whether by leading scholarship initiatives or helping plan Reunion. And being a member of a global network benefits alumni as well.

What happens when seasoned travelers sign up for, but don’t receive, customer loyalty rewards? New research from Cynthia Cryder, PhD, assistant professor of marketing at Olin Business School, shows the fiercest road warriors might be the most likely to turn on their favorite firms when they don’t achieve those all-important incentive goals.

After graduating from the Washington University–Fudan University joint Executive MBA, Paul Shao EMBA ’13, became the program’s managing director. Now he’s trying to grow the program’s reputation even further in China.

When Kevin Xu wanted to learn an American style of management in order to grow his company, RUIChem, he turned to the Olin Business School–Fudan University’s Executive MBA program.

​​Millions of consumers are expected to make online purchases during Cyber Week. How can they find the best deals? Selin A. Malkoc, PhD, associate professor of marketing at Olin Business School at Washington University in St. Louis, provides some advice and answers.​

Arch Grants recently announced its latest cohort of awardees, and once again, Washington University had a strong showing among the selected startups. Of the eleven business awarded $50,000 capital funding grants, four have direct ties to the university.