Class Acts: The Advocates

Class Acts: The Advocates

Welcome back to Class Acts, a celebration of the Class of 2021. This week, we spotlight advocates Leah Wren Hardgrove, Logan Phillips and Alexis Tinoco, three seniors working to make a difference.
Shifting mindset increases managers’ willingness to invest in new technology

Shifting mindset increases managers’ willingness to invest in new technology

When faced with a cutting-edge technological idea, business leaders who approach the idea in more concrete “how” terms — rather than in abstract “why” terms — are less likely to be deterred by its novelty and more likely to recognize its utility, which increases their propensity to invest in the idea, according to new research from the Olin Business School.
Class Acts: The Makers

Class Acts: The Makers

Welcome to Class Acts, a celebration of remarkable graduating students. In our first installment, Class Acts showcases three incredible makers — artist Erin Lewis, engineer Alex Levy and pop-up market founder Noor Bekhiet.
Will my startup idea work?

Will my startup idea work?

My office hours fill up weeks in advance with students (who are not even in my classes) waiting to ask me one question: “Doug, will my startup idea work?” My short answer is, “Who cares what I think? What do your target customers think?”   And most often the student’s answer is, “Well, I haven’t shown […]
An Olin professor’s win-win idea

An Olin professor’s win-win idea

Glenn MacDonald had an idea. In May 2020, a group of  St. Louis business owners formed the STL Small Business Task Force to address the economic impact of the COVID-19 pandemic on small to mid-sized businesses. They invited MacDonald, the John M. Olin Distinguished Professor of Economics and Strategy at Olin Business School, to join. MacDonald, who has […]
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