Right mix in product line design increases profits for the firm

KouvelisDetermining the right mix of products to offer in the marketplace has long been considered the purview of a firm’s marketing team. Research conducted by Panos Kouvelis, Ph.D., a professor of operations and manufacturing at the Olin School of Business at Washington University in St. Louis, reveals that operational implications of product line decisions are not to be overlooked. Kouvelis shows that integrating marketing strategies with manufacturing and supply chain efficiencies serves to maximize profitability. His model for product line selection accounts for both diverse customer preferences and manufacturing costs that vary with product line composition.

Dean H. Kropp, 1946-2003

Dean H. Kropp, the Dan Broida Professor of Operations and Manufacturing Management and Co-Director of The Boeing Center for Technology, Information, and Manufacturing and Operations at Washington University, left an indelible impression on all he touched, including the thousands of students he taught since 1986 at the John M. Olin School of Business and his fellow Olin faculty and higher education colleagues. He died April 11 at Barnes Hospital after a three-year battle with leukemia. He was 57 years old.

Accounting, financial services, healthcare, top employment sectors for grads this year but Iraq war could impact hiring

HutchingsIt’s going to be another tough year for grads looking for that perfect job they hope their newly minted degrees will help them nab. Though the war in Iraq could impact hiring, the outlook is still pretty good for business school grads, says Gregory Hutchings, associate dean and executive director of the Weston Career Resources Center (WCRC) at the Olin School of Business at Washington University in St. Louis. Accounting, financial services, and healthcare are a few of the industries where Hutchings sees “pockets of opportunity.”

Olin School of Business launches “Olin Cup” entrepreneurship competition at Washington University in St. Louis starts today

The Olin School of Business has launched its new “Olin Cup” entrepreneurship competition with an emphasis on life sciences, medicine, and technology start-ups, as well as other student started ventures. Start-up companies will vie for $70,000 in seed capital funding for their new businesses. Entrepreneurs and students can now review the program guidelines and register for the competition online.

New 18-month Executive MBA program meets once a month at Washington University in St. Louis; overnight lodging and meals included in tuition

A new residential Executive MBA program is beginning next September at the John M. Olin School of Business at Washington University in St. Louis. Classes will meet just once a month from 8:30 a.m. to 5:30 p.m. on a Thursday, Friday, and Saturday at the business school’s Charles F. Knight Executive Education Center. The program grants a Master of Business Administration (MBA) degree from Washington University in only 18 months.

The dragon dance

Photo by Mary ButkusOlin School of Business students and their families celebrate the start of the Chinese New Year at the “Chinese New Year Festival.”

Wal-Mart wisdom

Photo by Kevin LowderThe Olin School of Business sponsored the International Business Outlook Conference April 16 at the Knight Center.
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