Super Bowl ads last months, not just one day

Commercials for the commercials? Arnold Schwarzenegger in tennis gear? A “Full House” reunion? Must be Super Bowl time. “It’s interesting to see the experience of the Super Bowl ads lasting eight to 13 weeks on average today compared to one day of viewing the ads years ago,” says Carol Johanek, adjunct professor of marketing at Washington University in St. Louis’ Olin Business School.
Strassmann installed as Charles Rebstock Professor of Biology

Strassmann installed as Charles Rebstock Professor of Biology

Biologist Joan E. Strassmann, PhD, was installed Jan. 23 as the Charles Rebstock Professor of Biology in Arts & Sciences in a ceremony in Holmes Lounge. Following the formal installation, Strassmann gave an entertaining talk about a high-stakes gamble she and Queller made 15 years ago: to switch from studying cooperation and conflict in social insects, famous for their complex societal arrangements, to studying it in an amoeba, whose claim to fame had been its simple lifestyle.

New target explored for psychiatric drug development

In a surprising discovery, neuroscientists, led by a team from Washington University School of Medicine in St. Louis, have found that a molecule that is a breakdown product of cholesterol in the brain may be a target for developing new drugs to treat schizophrenia and other mental illnesses.

MLA Saturday Lecture Series to explore happiness

Happiness will be the focus of Washington University’s Master of Liberal Arts Saturday Lecture Series that runs throughout February. Free and open to the public, the series is sponsored by University College, the professional and continuing education division in Arts & Sciences. All talks are set for 11 a.m.-12:30 p.m. in January Hall, Room 110, on the Danforth Campus.

WUSTL privacy law expert says Obama’s surveillance reforms a good but incomplete start

3.5 out of 12 — That is the score the Electronic Frontier Foundation gave President Obama’s highly anticipated address on NSA spying last week. And while lauding Obama for recognizing the dangers of government surveillance and the importance of discussing it, Washington University in St. Louis privacy law expert Neil Richards agrees that the president did not quite go far enough to protect individual privacy.

Daydreaming about summer excursions?​​

Along the Missouri River between St. Louis and Hermann, a restored German settlement, is an enchanted valley blessed by low-density land use where people grow North American grapes for Missouri wine, groundcover in interlocking trays for green roofs, vegetables for St. Louis locivore restaurants and native trees for environmentally conscious landscapers. WUSTL readers will recognize many of the contributers to Missouri River Country, a book that celebrates this land and the people who have lived there. All proceeds from the book’s sales will go to land conservation.
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