Positioning the Obama ‘brand’ in the political marketplace

Michael Lewis, marketing professor at the Olin Business School, Washington University in St. Louis says the Obama brand was launched by a liberal and progressive web-based ‘net roots’ movement in the primaries, moved towards the center on some issues in the general election and now must figure out how it will it will position itself to govern.

Obituary: WUSTL benefactor Edith L. Wolff, 93

EDITH L. WOLFF (nee Waldman), age 93, died on Friday, December 26, 2008, at Barnes Hospital after a brief illness. She was born in St. Louis on May 23, 1915. She was preceded in death by her beloved husband Alan A. Wolff, who died in 1989. A longtime supporter of Washington University, Wolff recently committed $20 million to support biomedical research at the School of Medicine.

Mildred Lane Kemper Art Museum appoints new curator

Karen Butler, Ph.D., has been appointed assistant curator for collections at the Mildred Lane Kemper Art Museum. The appointment is effective January 2, 2009. Butler is currently the Andrew W. Mellon Postdoctoral Fellow in Matisse Studies at the Barnes Foundation in Philadelphia, PA, where she also serves as an adjunct lecturer in art history at the University of Pennsylvania. Her primary research interests are early- and mid-20th-century American and European art — areas in which the Kemper Art Museum has particularly strong holdings.

Olin Business School appoints new director of career center

Mark J. Brostoff will join the Olin Business School at Washington University in St. Louis as associate dean and director of the Weston Career Center effective Jan. 9, 2009. Brostoff is a retired commander in the United States Navy and a WUSTL alumnus with a master’s degree in Health Administration, earned in 1982. He graduated from Alfred University in 1980.

Increased daily travel in animals leads to more offspring

The more an animal walks during the day, the less energy it has to reproduce. Makes sense right? Not so fast, say two WUSTL researchers. They claim, based on a study of 161 mammalian species, that on average, animals which travel the longest distance each day to find food have the most offspring. The study, the first of its kind aimed at disproving the long-standing theory that more walking equates to less reproduction, was conducted by Herman Pontzer, Ph.D., assistant professor, and Jason Kamilar, Ph.D., research associate, both in anthropology in Arts & Sciences.

Chemist receives funding to unravel tricks of neuronal wiring

Joshua Maurer, Ph.D., assistant professor of chemistry in Arts & Sciences at Washington University in St. Louis, has received a four-year, $1,216,000 grant from the National Institute of Mental Health for research titled, “Unraveling Development: New Materials for Understanding Neuronal Wiring.” Maurer’s long term objective is to develop methodology that allows the study of a variety of neuronal wiring processes. He is starting by unscrambling a phenomenon known as midline crossing using zebrafish. During development, neurons from the right eye cross the midline of the brain to make a connection in the left hemisphere.

Jean Gaines, former director of commencement, dies at 86

GainesGenevieve L. ‘Jean’ Gaines, who served Washington University for more than 55 years in roles ranging from a secretary, to administrative assistant, to associate registrar and lastly, as director of commencement, died Wednesday, Dec. 17, 2008. She was 86.

Six Washington University professors named AAAS fellows

Six faculty members from Washington University in St. Louis have been named fellows of the American Association for the Advancement of Science (AAAS), the world’s largest general scientific society. The highest honor awarded by AAAS, the rank of fellow is bestowed upon members by their peers in recognition of scientifically or socially distinguished efforts to advance science or its applications.
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